"Pope Francis released a 180-page indictment of capitalism and climate change that has fallen, for the most part, on deaf ears in the U.S. Just 31 percent of Americans know that the pope has made fights against global warming and poverty top issues ..." - Eric Roston, Bloomberg, August 20, 2015. Here is the article.
Pope Francis started out so strong. He seemed like the leader who could "save" Roman Catholicism. The market share of that brand has been declining for years.
Now, Francis has morphed into that sad character from the Beatles song - Father McKenzie who writes the words of the sermon that no one will hear.
My hunch is that he embraced too many issues. And in the wrong tone - a rant. Those issues ranged from having children instead of pets to the evils of capitalism.
This has been at a time when many Americans are just trying to get a piece of capitalism, after two recessions since the turn of the century. Part of that is putting off, maybe forever, childbearing. Unless you have extended family in the area, you can't hold down a job today and be a parent. Miss a few days of work because of a sick child and you're in trouble with your employer.
In addition, Francis hasn't been appropriately Machiavellian. Through his attacks on capitalism and acceptance of climate change, he alienated the movers and shakers in American conservatism. They have the influence and funding to have helped him promote issues they could support.
Now the Roman Catholic brand will continue to erode. Francis has seemed to have blown it.