In 2015, some remember, it released a promotional video. That captured the performance of what was supposed to be one of its own drones. The video did go viral.
But, it was discovered that the video depicted a GoPro which was based on a Lily prototype. Soon enough the startup found itself in a legal mess. For example, the District Attorney in San Francisco sued it for misleading business practices.
Last February Lily filed for Chapter 11. That left preorder customers in a pickle. Lily notified them that they would receive refunds but provided no timeframe. Here are the details from Recode.
That pickle involves about 61,000 customers, paying in about $34.8 million.
The situation may have a happy ending, though. In June of this year Lily will auction off its intellectual property. That income could go toward the refunds.
Incidentally, in tis brief time as a going enterprise, Lily never did ship one drone to any one of those customers.
Is the takeaway that old adage: Consumer beware. Some of the consumers of Theranos' lab testing services are suing it for inaccurate information. The faulty data, they contend, put their lives at risk.
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