Too many of us literature majors, all the way up to doctoral studies, feel it our mission to write about heavy-duty material, e.g. how cultural values in 2014 compare to those in Florence, Italy during the Renaissance. If we can exit our comfort zone we find, usually very quickly, that we are indeed marketable as a writer, despite the global glut of scribes.
A few years ago I got lucky. McGraw-Hill accepted me into its online Market Reporting seminar. I learned plenty. Soon enough I was ghostwriting, writing, speechwriting and blogging financial material for American Express, Fox Business, Financial Sherpas, Entrepreneur, Motley Fool, Wall Street Jobs Report, AOL, public relations agencies and marketing communications firms. Most recently I nailed down an assignment as a weekly columnist for PaymentWeek.com. Here is my first article on AmEx's Everyday credit card for EveryMom (sub. req.).
Now and then, sure, I invest too much billable time chasing after assignments of much greater import than money. It's funny, though. I only catch up with a few. I have a hunch even the over-educated in the humanities can't go home again. Maybe that's a good thing. Maybe it isn't.