You bet, the recovery is uneven - and some sectors like law even remain flat. Today's job numbers - 169,000 created - are disappointing those who make their living with analytical sighs or happy-valley talk.
But when you're among those in what's growing, maybe even too fast, you become transformed into an economic bull. And capitalism's chief cheerleader.
Here in executive communications, that is ghostwriting and speechwriting, demand keeps increasing. It had fallen off a cliff at the turn of the century. After Enron, executives adopted a lower profile. Then the recession following 9/11 slashed budgets. We were out in the cold. And we shivered for years.
Now, jobs and assignments are everywhere, ranging from listings on the EXECUTIVE COMMUNICATIONS NEWSLETTER by David Murray to Craigslist. My latest e-direct mail campaign received immediate responses. (No matter how good business is, you never stop marketing). Payment is prompt. And clients are even back praising us, risking that the flattery could go to our heads and we raise our prices (you never raise fees for a current client).
Why are executives out there again? They gotta be. That's again where money is made, networks are created, and content for online videos is filmed. Just about everyone has had it with hunkering down online. We need for our mirror neurons to start mirroring again, in the flesh. Also, with opportunity back, executives need fresh material to get attention. That adds up to plenty of auditions for us for ghostwriting print and e-books. Actually, there are so many that we can pass up some without second guessing our decision.
Of course, good fortune, especially if it's abrupt, can make one arrogant. I have talked to colleagues in executive communications. Like me, they tend to be negative about writers in other niches who grouse about not enough work. If you run into us in the supermarket, head down another aisle. We seem to be becoming obnoxious, as predictably happens when there's the rapid upward trajectory from rags to riches.