The term "laser-focused" has become standard jargon in too many of those conference calls with investors. And because it is, BLOOMBERG BUSINESS WEEK's Noah Buhayar has published a funny article on how dumb the practice is. Here you can read it.
Its prevalent use - 250 times so far this year - not only shows laziness on the writers' part. In addition, it raises a red flag. The lady doth protest too much, methinks.
Intense attention on an issue might better be framed as "Like you, we were concerned. We paid attention. And here are the results __________." The rhetoric, simple this time, is bundled with description of actual outcomes.