Joseph Kennedy III has thrown his hat in the ring to campaign for Barney Frank's seat in Congress. When it comes to the Kennedys, there's no generational divide, at least not yet. We're all riveted by any changes to the brand identity. Also, there's the suspense of waiting to see the stumbles of the third and fourth generations. How will Joseph III screw up? That's part of the show.
However, it wasn't at all fun to fun to watch Sweet Caroline implode when she left her safe ceremonial Kennedy cacoon and tested out the waters for Hillary Clinton's Senate seat.
Joseph III could face two Democrats and maybe even a disciplined Republican or two. Let's see it his networks can get him past all that. Next would be watching the moves he makes as a newbie in Congress. Will he be shrewd like Hillary was and cave to a fresh persona and modus operandi?
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