When reading Joan Didion's "Blue Nights" one thing stands out: she sure socializes, maybe even is close friends, with famous members of the creative class. An example is the Redgrave family.
These are the types who don't take pilgrimages to Davos and smooze at the World Economic Forum's many networking opportunities. Instead, they build their reputations and ability to attract new opportunities through the unique dynamics of creativity. A Davos glad-hander, no matter how powerful the brandname in a certain field, could never break into the creative class. That's nice to realize.
The movers and shakers, including the governor of Connecticut, have returned from Davos. That story is over, at least for a year. Now we in the creative class are deconstructing the art and business of SuperBowl ads.





Comments