SuperBowl Ads: Coca-Cola's Polar Baby Bear will have eyes covered by BigBear when racy commercials come on

Coca-Cola is outdoing itself for SuperBowl XLVI. 

In addition to its now-iconic Polar Bear commercial, during the game, those bears will be stars of video streaming on CokePolarBowl.com.  That's going to happen through Facebook where the bears watch the game, comment on it, and even deconstruct the commercials.  Since there will be more the usual number of racy ads, including for consumer product Doritos, bear parents will cover the eyes of Baby Bear if the content is too explicit.

I check out both the business and art of SuperBowl ads in a post for financial information powerhouse Motley Fool.  Here you can read all about it.