Attractive females and males, just like us not-so-beautiful people, have to earn a living. So, they go to work. That's where the trouble had begun for organizations ranging from the International Monetary Fund [IMF] to American Apparel. At the very least, superiors, colleagues, and subordinates fall in love with them. Cupid's arrow can create upheaval in even the most disciplined shops. At the worst, others foist on them unwanted attention.
No surprise, corporations as well as nonprofits want to prevent the hit to their brand from allegations or truths about cavorting around the water cooler. Along with decline of brand equity could be lawsuits.
Increasingly they are finding help from an unusual source: The Ethical Guerrilla Mark Matousek. His new book "Ethical Wisdom: What Makes Us Good" is resonating around the world for its simple approach to how groups and individuals can keep out of hot water - and even, yes, be good. Its unique credibility comes from the fact that Matousek presents the latest scientific research on what shapes human behavior. At the top of the list are those mirror neurons or our hard-wiring for empathy.
In his consultations and workshops Matousek provides a four-step program. Here is a summary of that model Download Pressreleasesexualharassment. His blog is at http://ethicsguerrilla.typepad.com.
Also, Matousek has made available an excerpt from "Ethical Wisdom" Download PagesfromMato_9780385527897_5p_all_r1-1.
Disclosure: Recently Matousek has become a client of my communications boutique Genova Writing, Coaching, and More [mgenova981@aol.com.]
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